UI/UX Design

Storytelling

Pull the user into the spell of a rousing story People love stories. We have been telling each other stories since the dawn of mankind. If we want to convey values, emotions and information to other people in an understandable way, then stories are ideal. Stories create images in our heads. Stories can be exciting […]

Storytelling Read More »

User Journey

Review every touchpoint of the user’s journey You deal with experience design. You are developing a new service that fits your brand identity and values or you are redesigning an existing product to give your customers a better experience. Experience design, however, is a discipline that should not be limited to just one product or

User Journey Read More »

Get User-Feedback

Test your design with real users …again and again Imagine: You are creating awesome concepts for a complex use case. But when you go live there are a lot of problems. But you don’t know why? Try this: Build a prototype of your solution and test it as early as possible with your users. It

Get User-Feedback Read More »

Next Best Action

Think about what the user wants to do next In order to support the users in their way of life, it makes sense to anticipate what their next logical step may be. Be it suitable content on a website, relevant functions in an app or useful offers for everyday life. It gets exciting when you

Next Best Action Read More »

Connect to the user

Test different call-to-action with your users Why? Call-to-action acts as a user guide designed to assist the user in finding the next appropriate step in using your product or service. Depending on your audience, different designs, styles and descriptions convert better than others. The solution Try to use different styles and texts and test the

Connect to the user Read More »