Inspiration

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Food for thought

From Idea to Product

How do you find the holy grail? ✨🏆✨ Ok, we are neither magicians nor gods, but we are a highly qualified, highly efficient and highly motivated team and on a mission: With our services, we want to help other companies to use the advantages and opportunities of the digitization movement for themselves. ✔️ Sounds laborious,

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Quick Tip

Brand Experience

Act according your brand identity and values with everything you do It seems obvious, but a lot of companies – including some of the big ones – don’t align their brand identity and values when it comes to engaging with customers at different touchpoints. Usually great care is taken to ensure that the values are

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Food for thought

5 Reasons for Experience Design

Experience design is not just a job that makes things, products and software beautiful… it is an important business strategy which is critical for your business in 2020, in 2021, in 2022, … 5 reasons: More than two-thirds of companies now compete primarily on the basis of customer experience. Starting vom 36% in 2010. 1

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Quick Tip

Next Best Action

Think about what the user wants to do next In order to support the users in their way of life, it makes sense to anticipate what their next logical step may be. Be it suitable content on a website, relevant functions in an app or useful offers for everyday life. It gets exciting when you

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Quick Tip

Connect to the user

Test different call-to-action with your users Why? Call-to-action acts as a user guide designed to assist the user in finding the next appropriate step in using your product or service. Depending on your audience, different designs, styles and descriptions convert better than others. The solution Try to use different styles and texts and test the

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Quick Tip

Change the Perspective

Talk about the possibilities for your users Why? Many SME have an issue in their corporate communication. They build the content and information architecture by themselves or hire a small agency without digital experience. The result: A lot of websites describe products or services just in a technical way. Or even worse: The description is

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Quick Tip

Experience Design

Starting with this post, we will give you insights and tips regarding experience design and how we approach this creative field. Today we will start with one of our core methodologies to develop experience design in an agile and iterative way. The Lean Startup In order to develop a fantastic product or service that is

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Food for thought

Touch the Soul

We believe that digital products and services have to be designed in a way that they connect with us humans. Not just technically, but much more important: emotionally. We strive for experiences that are important to us and touch our souls.

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Food for thought

Keep the Harmony

We believe that harmony ✨ is one of the key elements in life. A balance between the different poles or perspectives. A balance between different goals. A balance between business and social impact. This approach allows us to develop sustainable, successful concepts for an increasingly complex world. We remain flexible in an infinite game. And

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